Thursday, August 7, 2008

Control Your Goals

Far away there in the sunshine are my highest aspirations. I may not reach them, but I can look up and see their beauty, believe in them and try to follow them where they lead.
— Louisa May Alcott

We have aspirations. We all set goals. When we go to the grocery store and set goals on what to buy or how fast we can finish and get home. At work we can rush to be done at 5 pm, and set goals to be home by a certain time. We set goals to be out of Iraq as a country, or who we think should be in a political position. We set goals to live a great life and make big money.

Bottom line is that it is easy to set goals and much harder to achieve them. As a matter of fact, we can set a goal in 3 seconds to make a million dollars, or win the Olympics, or fly to the moon. But setting a goal is not helpful unless we can take action to achieve those goals. Often a goal simply turns into "wishful thinking." Because, those goals are for the most part out of our hands. Don't get me wrong, we can dream and work to achieve them, which is very valuable, but whether or not you achieve them is not always directly in your control. But other things are.

For example, a salesperson can set a goal to sell 1 million in product in 6 months. But, the salesperson doesn't really have control over who buys or how much. Therefore, the goal is a great dream and an excellent target, but not a goal. It is too easy to brush it off later as too high, or out of your hands, or the economy took a dive.

A good goal is always in your control. A good goal is achievable and measurable. Which means the salesperson, although they can't control who buys and for how much, they can control how many calls they make, how many presentations they make, how much time they spend sharpening their skills and product knowledge, how much networking they do, and how well they remain motivated and prepared. A good goal is something that is in your control, and you treat it as non-negotiable. You view them as something that you can do, and will do each day before quitting time. Never letting yourself out of it by way of excuse or laziness. Because, after all, it is in your control and you either do it and get closer to your success, or you don't do it and move further away from your dreams.

No action is neutral when it comes to achievement. Every action is either bringing you closer or further away from where you want to be.

Goals are not wishful thinking, like they are so often used. They are much more valuable then that, they are your key to moving forward, out of the Status Quo and into seeing your dreams become reality.

That type of goal leaves you with no choice but to take action. When goals are in your control, they keep you out of the clouds and into moving toward your dreams one achievable and measurable step at a time. Dream big, and then take action to achieve your daily goals.

It is easy to know where you are, sometimes it is easy to know where you want to be. But the real challenge is found between now and then. This is where success happens, in daily achievable activity set to the measurement of a goal.

May you see your highest aspirations in the sun and start walking, or better yet running toward them each day when you wake up. Dreaming is easier done in bed. But reward and success is found up and moving toward the sun.

-Jon Bohm

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